Reckkitt formerly known as Reckitt Benckiser commissioned a series of special edition products for Dettol for their household disinfectant products. This consisted of six items which needed to have a more artistic approach to the artwork. Introducing 'Garden Symphony' special edition packs. 

​

The artwork was supplied as singular vectors of each rose, petals, bird and leaves. I arranged the layouts to accommodate the items and created a theme to run alongside each product. This was to keep the branding the same throughout, creating a special edition set.

​

I also considered colour and trapping, which in some areas was very small. The background gave me the trickiest challenge, creating a vignette effect that would replicate across different printing techniques. The shrink wrapped items were printed gravure whereas the labels followed a flexographic printing process. The spray-can was printed dry offset.

• Ultra precision artworking on a small scale.

• Colour manipulation using the usual CMYK and Pantone colour systems to create a complex colour palette.

• Designing layouts using master assets.

• Designing pack layouts to keep consistency in line with the brand.

• Considering trapping technicalities on a
  small scale.

• Creating comprehensive live trackers of every layout and monitoring it.